We build your Digital Product Passport infrastructure — and connect each garment to Sally, an after-sale services platform that keeps your customers close and your clothes in circulation.
The European Union's ESPR directive will require every fashion brand selling in Europe to attach a verified Digital Product Passport to each garment — containing material origin, environmental data, and care information. It's not optional.
But compliance alone isn't the opportunity. The real opportunity is what happens every time a customer scans that code.
First DPP mandates apply. Textile and fashion products in the EU market must carry verified Digital Product Passports with traceable supply chain data.
Full enforcement. All garment categories covered. Brands without compliant DPP infrastructure face fines and market access restrictions across EU member states.
We handle the complexity — supply chain data, DPP architecture, Sally integration — so you can focus on making beautiful clothes. Here's what we build together.
We work directly with your team to map and collect the supply chain data required for your DPP — materials, countries of origin, manufacturing processes, certifications. We don't just ask you to fill in a spreadsheet; we help you build the database.
We construct your compliant Digital Product Passport layer — each garment gets a unique, scannable QR code that surfaces product origin, material composition, care instructions, and environmental data. ESPR-ready from day one.
Every DPP is connected to Sally's after-sale services platform. When your customers choose to resell, repair, swap, upcycle or recycle their garment through Sally, you participate in the revenue — turning after-sale into a new income stream.
Your DPP is more than regulatory compliance. It's a permanent, living identity for every piece you create — telling the story of how it was made, and opening the door to what it can become.
Fibre types, percentages, country of origin for each material. Full traceability from farm or factory to finished garment.
Production locations, supplier certifications, environmental and social compliance documentation — all verified.
Dynamic care guidance specific to each garment. Helps your customers keep pieces longer and reach for repair before the bin.
Every scan is a direct channel to Sally — where your customer can resell, repair, swap, upcycle or recycle, generating revenue for your brand with every transaction.
Scan to view full garment profile
Traditional fashion ends at the point of sale. With Sally integrated into your DPP, every after-sale service — every resale, every repair, every swap — becomes a revenue touchpoint for your brand.
The DPP QR code is embedded — ready to tell the full story of the piece they've just brought home.
When they're ready to pass it on, they scan and land inside Sally's after-sale ecosystem — already connected to your brand.
Resell, repair, swap, upcycle, or recycle — Sally guides them to the most meaningful path for that specific garment.
Each completed service generates revenue for your brand. Your garment's second life is also your second sale.
Most brands think about DPPs as a compliance burden — a box to tick before 2027. We think about them differently. Every QR code is a permanent, direct connection to your customer. Every scan is an opportunity to deepen loyalty, tell your brand story, and participate in the value your garment continues to generate — season after season, owner after owner.
Sally is the quiet intelligence behind every garment's second chapter. When your customer scans their QR, Sally meets them — understanding what they own, and gently guiding them toward the most meaningful next step.
Sally connects sellers with buyers looking for exactly this piece — verified materials, traceable history, trusted provenance. Your brand's quality story travels with the garment.
Garment-specific repair guidance and a network of trusted repair services, tailored to the materials and construction of each piece. Extend lifespans, reduce landfill.
A curated exchange ecosystem where your customers can trade pieces they've loved but outgrown for something new — keeping quality garments in active circulation.
From worn-out to one-of-a-kind. Sally connects customers with upcycling artisans and ideas specific to their garment's construction and fabric — nothing is disposable.
When a garment truly reaches end of life, Sally routes it responsibly — to the most appropriate recycling stream based on its verified material composition.
Dynamic, garment-specific care guidance lives inside every DPP. Customers always have the right information to keep their piece in perfect condition for longer.
We handle the technical complexity. You focus on the clothes.
We learn your brand, your supply chain complexity, and your timeline. No jargon, no pitch — just a real conversation.
We map your supply chain together and help you retrieve and structure the data needed for compliant DPPs.
We build your infrastructure, generate your QR codes, and connect every garment to the Sally platform.
Your DPPs go live. Your customers start scanning. And your brand starts participating in every after-sale service.
Tell us about your brand. We'll come back to you within two business days to arrange a discovery call — no commitment, just a conversation.
Pricing is custom and quote-based. We'll discuss what makes sense for your brand on the call. No spam — ever.
